AI Insights · Timothy · April 2025
Top Personal Finance Apps on iOS in Turkey: Q1 2025 Insights
Explore the performance of top personal finance apps in Turkey on iOS for Q1 2025, with insights on downloads, revenue, and user activity trends.
In the first quarter of 2025, several personal finance apps on iOS in Turkey demonstrated notable performance trends, as reported by Sensor Tower.
Splitwise experienced a steady climb in weekly revenue, reaching a peak of approximately $350 in the final week of March. Downloads showed fluctuations, with a noticeable increase to 728 in the last week. The app maintained a strong user base, with active users peaking at around 10.4K at the start of the quarter.
Income Expense Planner Paytodo saw a significant spike in weekly downloads, particularly in the last week of March, reaching over 5.5K. Revenue also surged to $1.2K in the same period, marking a notable increase from earlier weeks.
YNAB had a steady revenue increase, peaking at $209 in late February. However, downloads remained low, with minor fluctuations throughout the quarter. Active users gradually decreased from 34 to 24 by the end of March.
Money Manager (Remove Ads) displayed consistent weekly revenue, ranging from $58 to $143, though downloads were minimal. Active users remained constant at around 2.
Money Pro: Personal Finance AR maintained steady weekly revenue, peaking at $113 in late February. Downloads were negligible, indicating a stable but limited user engagement.
For more detailed insights and data, visit Sensor Tower's platform.
